Having said SoftBooking
can store a vast range
of information, you do
not need to worry that
there will be too much
for your salon as the
client card can be
customised for yourself
and as and when you need
to store more, more can
be added.
The SoftBooking client
card allows you to store
the following:
Extra client contact
detail
In addition to basic
contact details
SoftBooking also
enables you to store
information such as
the clients email
address and even
their personal
website, their date
of birth and even
the client’s
favourite drink.
Minute based products
Do you sell anything
in minute based
credit, for example
a sun bed or
electrolysis card,
which entitles your
clients to 60
minutes of sun
bed/electrolysis
time, which they
then redeem in
smaller chunks. If
you do SoftBooking
can make this task
simple. You can set
up products, that is
to say, minute
credit cards, which
clients can buy,
they will have these
minutes allocated to
them and the system
will then
automatically deduct
the minutes as and
when they are used.
Previous treatments
SoftBooking has a
section allowing you
to record any
information about
the client’s
previous treatments
prior to registering
at your salon, so
you can recommend
the best course of
action based on
previous treatments.
Skin and hair type
You can log all your
clients’ skin and
hair types in order
to be able to best
customise treatments
for them,
SoftBooking even has
a pre defined skin
categories.
Contraindications
With more advanced
products and
treatments
available, the
potential
contraindications
associated with
these products and
treatments can be a
bit of a minefield.
SoftBooking can help
lighten the load;
each client has a
medical condition
section on their
client file. This
list is completely
customisable, to
enable you to store
exactly what you
need about a client.
The medical
conditions list
corresponds with
lists in products
and treatments, so
if a client has a
particular medical
condition which
could cause a
problem with a
treatment or product
selected the system
will let you know.
As the list is
customisable it can
also, constantly be
updated as you get
new products and
treatments.
Machine card
If you offer any
treatments which use
a machine, for
example, a laser or
electrolysis
machine, this will
help you no end;
SoftBooking allows
you to add any
machine which you
use in your salon.
You can then log on
a treatment by
treatment basis what
was done and any
additional notes
needed. This can
build into a
complete and easy to
view history of the
progress of
treatments using a
machine.
Example of
information stored
on a machine card:
Sterex Machine Card
could be used to
store: Frequency and
duration of
treatment; Type of
current used;
considerations for
intensity; Needle
type/size; Skin
reaction to tester;
treatment strategy;
advice given; Home
care advised and
date.
Treatment plan
If a client ever
comes in with a
particular problem,
wouldn’t it be good
to be able to create
a plan of action for
them? If this sounds
like a good idea,
let SoftBooking
create the template
for you. SoftBooking
allows a clients
objectives to be
logged and the plan
of action
recommended by the
salon to be logged.
You then, using
SoftBooking track
the progress of the
treatment on a week
by week or month by
month basis. Each
time the client
comes back you can
log progress, the
outcome of a
treatment and the
client’s home care.
This can also be
printed so the
client can have a
copy. Building a
treatment plan with
a client offers you
a fantastic
opportunity to sell
a whole range of
products and
treatments to a
client over a long
period of time.
When you have
finished and the
client’s objectives
have been met, you
can archive the plan
and create another,
for more treatments.
Imaging
If you do any sort
of mapping (drawing
problem areas onto
images) SoftBooking
can even store this
information; you can
add you own personal
images, popular
images are: a face;
a body (front and
back) and feet for
chiropody or
reflexology. You can
then using the
system draw and
write notes onto
these images.
Photos
If you do or would
like to take photos
of your clients and
store them on the
client file you can
use SoftBooking to
do this, it is
simply a matter of
attaching the photos
to the client file.
Typical pictures
stored are:
Before and after
photos; favourite
hairstyle or make-up
pictures and nail
art photos.
Client History
Treatments
If you are currently
using a paper based
system, you will be
familiar with the
task of marking the
treatment just
completed on the
client’s card. This
is a surprisingly
time consuming task
and sometimes the
information logged
isn’t comprehensive
enough or even
readable.
Wouldn’t you prefer
this job to be
automatically done
for you? Well with
SoftBooking it is.
Once a treatment is
booked it is logged
onto the client
file. Any notes
about the booking
are also stored in
this area; this area
also will also show
details of all
future and cancelled
appointments and can
be used to instantly
view clients booking
history, spending
pattern and much
more.
Products
When a client buys a
product is a great
idea to store it on
their file,
obviously when you
are running a paper
based system this
can be quite time
consuming and
impractical. With
SoftBooking this is
automatically done
you, so you always
know who bought what
and when. This can
be an invaluable
tool when trying to
sell more products.
Courses
We know tracking
courses can at times
be a nightmare; but
with SoftBooking it
is simple. When a
client purchases a
course of treatments
the system
automatically logs
how many treatments
the client has
remaining, how many
are booked and
whether the course
has been paid for.
It also enables at
the appropriate
course to be booked
at the booking stage
and prevents costly
miscalculation
errors.
So next time a
client enquires how
many treatments they
have left, just
click on their file
and the data is all
available.
Detailed notes
Keeping notes about
a client is a good
idea and the
SoftBooking card
enables limitless
client notes to be
stored. These notes
are date marked and
can be given a title
for quick reference.
So now all
conversations,
complements and
complaints can be
stored on the client
file and referred
back to at any time.
CRM
If you ever send
your client a
letter, email or SMS
text message through
the SoftBooking
system, it will be
logged onto their
file, so you will
always know what you
have sent to your
clients, this can be
enormously useful if
you are trialling
new marketing
letters.